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Otto Linwood III

Award-Winning Agency & Brand Leader

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Kitchen Couture by KitchenAid

the collection that got fashion editors talking about a kitchen appliance

 

1.4 billion impressions in 24 hours  |  200% website traffic increase | #1 appliance brand at nyfw

 

THE MUSE

introducing the hibiscus collection 🌺

BEHIND THE COLLECTION

our appliance-inspired couture collection was spearheaded by creative director marta del rio

every detail was hibiscus or machine inspired - truly bringing kitchenaid’s stand mixer and blender to life

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THE EVENT

we teased the collection on the morning of the event with over 1,000 wild postings in new york’s fashion district

the full collection debuted on the eve of nyfw - stealing the fashion week spotlight before it even began

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The Response

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